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    Let Social Media Help Your Business This Holiday Season

    Last updated 7 years ago

    What are you thankful for this holiday season?

    We're thankful for the 5 of the ways social media helps your business grow, even in this stalled economy. From accessibility to affordability, engaging with your  customers, posting valuable content and monitoring your reputation are great ways to really utilize social media.

    So check out the 5 reasons we're thankful for social media and us them to grow your business.

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    As we enter the holiday season, now is a great time to reflect on everything we have to be thankful for. Right now, more and more small businesses are using social media to market their products and services. So, this week, we want to recognize five ways social media benefits small businesses.

    1) It’s Flexible & Real-Time.

    One huge benefit of social media as a marketing platform for small businesses is that it’s an incredibly flexible medium to use. Whether you’re B2B or B2C, you can use social media to market your small business brand. Plus, there are a variety of tactics, tools, and strategies you can use to build your own program that fits your market, industry, and in-store needs.

    read more about the benefits of social media

    Spreading Holiday Cheer to Kids in Need

    Last updated 7 years ago

    We are spreading love and holiday cheer this season to kids in need. The ReachLocal Orlando office is collecting toys to provide to XL 106.7's Baby DJ fund. For years now, the Baby DJ fund has supported families in the Orlando community who need a little holiday cheer and love in their life. Not only do the families get to choose toys for their tots but they also get a Christmas tree, food gift cards and more! We're so happy we can help support this great cause in our community!

    Little Egos Kidz Boutiques & Photo Studio

    Last updated 7 years ago

    Sitting at the coolest Photo Studio in Orlando. Little Ego's. check out http://www.facebook.com/Littleegos

    Really cool stuff

    Great Promotion for Christmas.

    On Park Ave Winter Park

    407-637-5858

    Do You Know What Powerful Advertising Medium Catches Your Potential Customer When They Are Looking For Your Services?

    Last updated 7 years ago

    "Competition is fierce. Advertising is expensive. More and more consumers are looking for products and services that fit their specific needs. The new digital channels give businesspeople unprecedented opportunities to share their insights, information, additional levels of customer service, and, most importantly, access to you and the brands you represent. But there's another shift in thinking that needs to take place, and very few people understand or talk about it.

    Google, Yahoo! and Microsoft are making their billions from pay-per-click contextual advertising in their respective search engines. When you do a search using the Google search engine, you'll notice either colored sponsored search results at the top of the page or additional search results on the right-hand side of the page. Both of them say 'sponsored links,' meaning a business has bought a targeted keyword and appears when a user searchers for those specific terms.

    It's powerful because you're 'catching' a potential consumer while he is in active search mode, and you only pay for that ad if the user clicks on it. (Granted, the system is so robust that if your ads are not converting into clicks, most engines will automatically boot you off the system.)

    It's the perfect dream for advertising: Match your products and services up to the consumers who are looking for them.

    Think about that for a minute.

    How much money does your company spend on traditional advertising? It could be TV, print, radio, billboards, or whatever. Here's the budget process: 'Let's take out an ad in hoeps that some of our potential customers will see it, remember it, and then think of us if they're looking for what we're selling.'

    During that process do you know how many thousands of people have searched online for information or pricing on the exact same products and services?

    Are you there?

    Thousands of potential customers are raising their hands every day saying, "Hey I'm looking for you!' and yet most businesses consider Google, Yahoo! and Microsoft's search engine marketing opportunities an afterthought. Most businesses would rather put their advertising dollars in media that are - pretty much - a hope and a prayer. Most businesses don't even know if their traditional advertising campaigns worked until they are over.

    Most businesses are not present enough in the search engines and they're leaving big money (and clients) at the table (or for their competition). It's not that all of the search engines have figured out a better mousetrap for sales and marketing. It's that they've managed to place your message with potential clients when they're in the mood for them.

    It's a sales funnel unlike any other.If you're wondering where the number-one source of traffic to your corporate website currently comes from, you don't have to bother to look at your Web analytics package. I can tell you right now: It is the search engines."

    (courtesy of Mitch Joel's book Six Pixels of Separation)

    And the great news is that Team Bishop can help you get those potential consumers when they are actively searching for your services! Contact us today to find out how.

    Did You Know Facebook Accounts for 25% of ALL U.S. Pageviews?

    Last updated 7 years ago

    Wow, that's an impressive number. One out of every 4 pages views is taking place on Facebook. Considering how much time we spend online and how many people there are in the US - you have to admit that's pretty impressive.

    Click to read on the article and you can see even more astounding facts by this social media giant. (article courtesy of Jolie O'Dell at Mashable)

    http://mashable.com/2010/11/19/facebook-traffic-stats/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+Mashable+%28Mashable%29




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