People are increasingly using their mobile devices for communication, social media, entertainment, and all of their needs that may arise. Research shows on average we check our phones 150 times a day. That's a lot of time and a lot of attention being directed at our phones! Are you there when a customer has a micro-moment and they are looking for you? Check out this guide from Google to find some insight into these micro-moments and how the shift to mobile may affect your business. If you need help getting in front of these mobile users, reach out to Team Bishop for a comprehensive mobile marketing strategy custom tailored to your business.