"With ReachLocal, I can tell exactly at any given time what that return on investment is so that I know where my dollars are being best spent." Peter Fice, Executive General Manager.
Cerritos Nissan sees ROI with ReachLocal online marketing.
What made Peter Fice choose ReachLocal to market his car dealership online?
"Looking at [ReachLocal's] business model I can look at it and I can tell exactly at any given time what the return on investment is so now I know that my dollars are being best spent and I know that I have efficiencies. We can follow through from the point of a phone call, an Internet lead and then track it all the way through the CRM. But one of the things I have noticed is that it's really had a huge benefit on the fixed operations - our service business, our parts operation and our body shop business. And again I can do the exact same thing and measure every step along the way as to the effectiveness."
Not only does Peter Fice love the effectiveness of his ReachLocal campaign but he loves that he gets a true business partner in his ReachLocal Internet Marketing Consultant.
Here are some of the results of Cerritos Nissan's ReachSearch, pay per click, campaign:
- 143,875 impressions
- 2,492 visits
- 590 calls
Contact TeamBishop today to learn how ReachLocal can help you effectively and efficiently market your business online.