Do you hate commercials interrupting your favorite TV show for a product you have absolutely no use for? Or radio ads that deter you from listening to your favorite songs just to play some gimcky ad for a service you won't remember two minutes into the next song?
Most consumers are like you. They don't want to be interrupted and inundated with advertisements for something they don't even want.
Unlike most advertising, pay-per-click advertising doesn't get in the way. You can keep watching your TV shows, listenig to your music or reading an online article - all without ever being disturbed.
Pay-per-click (PPC) advertising, such as Google AdWords, are solutions and answers to questions that people are expressly looking for. They are the equivalent to visiting your dog groomer to get your dogs shaggy look updated or walking into a dry cleaner to get a stain removed. Instead of cringing at your ad, they'll welcome it because it's exactly what they are looking for. It is a solution to their problem.
Text ads are perfectly targeted advertisements to an immediate desire someone is expressing. If they aren't searching for what you offer, you won't show up. That's why it converts so well for you. You don't waste money on consumers who don't even want your product. You only show up when someone clearly expresses interest and you only pay when someone clicks on your ad.
This is a powerful form of advertising you just can't ignore. It targets consumers who at the buying phase in the Buying Funnel. Isn't that where you want to reach them? When they are ready to purchase your product or service. It's one of the reason that search engine advertising continues to rise each year.
Luckily, TeamBishop can help you with your pay-per-click advertising. We can get you in front of 98% of the places people are searching! Contact us today to find out how.
If you or someone you know needs help with marketing their small businss online through search engine marketing, pay per click advertising, total web presence, online reputation management , Internet advertising, and social media you can contact TeamBishop at ReachLocal in Orlando. We are Internet Marketing Consultants who help small business owners in the Orlanda area with their Internet marketing and advertising strategies through ReachLocal's proprietary technology.