The most romantic day of the year is almost upon us again and you may be scratching your head over what type of Valentine's marketing to do this year. While don't worry, we have some great social media marketing ideas for you to capitalize on this Valentine's Day.
Get your fans and followers on your social media profiles engaged this Valentine's Day. Instead of simply asking how they are spending their Valentine's Day, ask your fans and followers for their best romantic Valentine's Day ideas then have them all vote on their favorite. Provide the winner with a can't-refuse prize such as a dream date, limo ride or, depending on your business, include a giveaway from your business as the prize.
Focus on getting new fans and followers by offering an incentive to "like" you on Facebook or follow you on Twitter. Offer a raffle prize and all new fans and followers will be entered to win.
SOMEONE LIKE YOU REFERRAL SALE.
Do a social media promo exclusive. Offer a special discount to any fan or follower who refers a client to you. Extend the exclusive offer to the referral as well as your exisitng fan/follower.
HOST AN EVENT.
Depending on your business, host a pro-Valentine's Day event or, if you are a bar or similar business, host an Anti-Valentine's Day event to drive business from all the singles out there. Promote your event on your social media profiles. If you can't host an event, sponsor an event. If you are a florist, sponsor a local dance.
What are some Valentine's Day marketing ideas that you have used in the past with success? Share your successes with us and other local business owners.
And just for fun, check out this great video on how those last-minute shoppers are using the Internet to plan their Valentine's Day.
About TeamBishop: TeamBishop (Dawn Bishop & Leslie Whittaker) are Internet Marketing Consultants with ReachLocal Orlando. Our mission is to help you grow your business by increasing your leads and revenues and decrease unproductive advertising expenses through proven online marketing strategies. Give us a call at 321.422.6600 to schedule your free consultation.